Company Press Release
FEATURE/Toy Wishes: The Ultimate Toy Buying Guide Announces the 'Hot Dozen' for Holiday '99
Magazine's Editorial Board Predicts the Top 12 Toys of the Year
NEW YORK--(BUSINESS WIRE FEATURES)--Sept. 21, 1999--The waiting
is finally over, and in plenty of time for strategic shopping.
Wishes: The Ultimate Toy Buying Guide has announced what co-publishers
Jim Silver and Gareb Shamus are calling the ``Hot Dozen,'' the twelve
toys they predict will be the blockbusters of 1999.
The selection of these toys began as early as a year ago when
members of the Toy Wishes editorial board took a 'first look' at more
than 150,000 toys, games and related products.
The final selection
was made mid-year when the editorial board pooled their personal
lists, gleaned from their more than 75 years of combined experience
with toys, children's entertainment, technology and product trends.
Adding to the mix, most importantly:
what kids really want to play
According to Silver, The ``Hot Dozen'' are the magazine's
predictions for the hottest and coolest toys of the 1999 holiday
Parents and gift-givers will be able to turn to it for help
in selecting the most appropriate ``hot toy'' for the kids on their
shopping lists and to understand its appeal.
In addition to The ``Hot Dozen,'' each of the 25 different toy
categories reviewed in Toy Wishes has its own 'hot pick' for the
So, if your nephew loves video games, you'll be able to see
'what's hot' in that category.
If your daughter loves activity toys,
you'll be able to find 'the one' that will make her happiest.
Sprinkled throughout Toy Wishes, where appropriate, are special
'keep an eye on' notations that the editorial board predicts will be
this season's 'sleeper' hits.
Other toys have been cited as the
'coolest, new innovation' of their particular category.
Joining Silver and Shamus on the selection committee were Douglas
Goldstein, editor of Toy Wishes, Christopher Byrne, nationally
known toy expert who is also known as The Toy Guy(TM) and Nancy
Lombardi, editor of The Toy Book, the toy industry's leading trade
The ``Hot Dozen'' (in alphabetical order):
- Amazing Ally (Playmates Toys/$69.99) Amazing Ally uses
revolutionary technology that allows her to interact with a
virtually unlimited vocabulary and realistic, synchronized
animatronic movements. Kids can tell Ally personal information --
their favorite colors, their nickname, their birthday...and Ally
will not only remember them, but recall them during play.
- Furby Babies (Tiger Electronics/$29.99) Who can forget the Furby
craze of '98? Well, last year's hottest toy is getting an update
-- this time as cute Li'l Furby Babies. And like their bigger
counterparts, they'll pick up English as it's spoken around them!
- Intel Play QX3 Computer Microscope (Mattel/$99.99) Thanks to the
Intel Play QX3 Computer Microscope, kids can magnify any object,
display it on their home computer and use the included software
to creatively manipulate the image -- including creating dramatic
- Interactive Yoda (Tiger Electronics) From the makers of Furby
comes this interactive plush yoda, the sage advisor of the Star
Wars universe. And just like Furby, Yoda is voice-activated and
responds to his surroundings with unique, ever-changing
responses, all in his distinct and unforgettable voice.
- Pokemon Fossil Cards (Wizards of the Coast/$3.29) Not since 'Go
Fish' has any card game been so popular. The Pokemon collectible
card game has been a phenomenal success, both in its native Japan
and in the United States. This expansion set features all new
cards and characters.
- Pokemon Pikachu Plush (Hasbro/$9.99) Hot property plus flagship
character equals super-hot toy! Pikachu's at the top of the
Pokemon heap, with millions clamoring for anything and everything
adorned with his tiny yellow visage. This plush doll perfectly
captures his super-high cute quotient.
- Rock & Roll Elmo (Fisher-Price/$29.99) In 1997, there was no toy
hotter than Tickle Me Elmo and, in 1999, it looks like Elmo's
staging a big-time comeback. Duded up in a cool leather jacket
and strumming a light-up guitar, Elmo can sing and jam on two
classic rock songs.
- 12-Inch Talking Darth Maul (Hasbro/$29.99) This 12-inch figure
captures the Sith bad-boy in an imposing stance, with his
double-bladed lightsaber in hand. And lest we forget, he also
waxes poetic, with a voice chip that includes three lines from
- Flight Control Buzz Lightyear (Mattel/$39.99) Standing 12-inches
tall, Smart Flying Buzz contains a two-minute sound chip that
allows him to talk to kids based on his position and the
direction he's facing. And as if that wasn't enough, he's also
got retractable wings that pop out at the touch of a button.
- Working Woman Barbie (Mattel/$29.99) Timeless and enduring, yet
always hip, Barbie's reinvented herself yet again. This year,
Barbie is a snazzy working gal. Working Woman Barbie is all
decked out in a smart suit and packaged with a briefcase, cell
phone and a laptop computer.
- WCW Tough Talkin' Wrestlers (Toy Biz/$39.99) Are you ready to
rumble? Goldberg and friends are, in a line-up of talking figures
that actually recognize and interact with one another! Thanks to
infrared sensors, each of the first four figures - Goldberg,
Sting, Diamond Dallas Page and Kevin Nash - will address one
another by name as they hurl their trademark taunts.
- WWF Net Wired Stone Cold Steve Austin (Jakks Pacific/$49.99) No
wrestler's more popular than the tough-talkin' Stone Cold Steve
Austin. So what could be better than a toy that delivers his
brash ringside soliloquies right in his own voice? The 12-inch
Net Wired Austin allows fans to download snippets of real life
Stone Cold dialogue directly from a special Web site into the
figure. New sound bites are available every day.
All of the toys in The 'Hot Dozen' are scheduled to be available
at toy retailers and through many online e-commerce sites this holiday
Toy Wishes will retail for $4.99 and will be available on
newsstands on October 5th.
It will also be featured in special
displays at Barnes and Noble, Border's Bookstores, Waldenbooks and
It will also be available at the places people shop for
toys, including Toys ``R'' Us, Wal-Mart and Kmart.
information, check out the website at http://www.toywishes.com.
Litzky Public Relations
Enid Lewin or Josslynne Lingard
Preserved here on Mystic Fortress' server to avoid a bad link in the furture.
Article is quoted from Yahoo News and is not edited in any way.
Back to Furby News
Back to Furby Main
Back to Mystic Fortress