**MEDIA ALERT**

NEW FURBY FAMILY ARRIVES AT

FAO SCHWARZ: RETIREMENT PARTY FOR ORIGINAL FURBY COLORS

Original Furby color collection retires to make way for new Furby fur patterns

 

WHAT: Be the first to see the new Furby fur collection!

Furby, the cuddly, animatronic pet is dressed for success in 1999! Tiger Electronics will be introducing 6 new fur patterns for Furby: Giraffe, Owl, Snow Leopard, Dalmatian, Bear, and of course, Tiger! Kids of all ages will be able to add to their Furby collections with these exciting new fur patterns. Each of these patterns has all the great play of the original Furby, but with the addition of an exciting new feature: a "deep sleep" mode where kids can put their Furby to sleep quickly and he won’t wake up until turned fully upside down. The approximate retail price is $30. New York will be the first city to receive the new Furbys. A retirement party for the original six fur patterns for Furby will make sure that the original Furby steps down in style.

WHEN: Friday, March 12, 1999

9:00 am

WHERE: FAO SCHWARZ

Fifth Avenue & 58th Street

New York, NY

WHO: Chris Byrne, Toy Industry Expert, David Niggli, Executive Vice President of Merchandising FAO Schwarz and Roger Shiffman, President of Tiger Electronics will be available to comment on the retirement of the original Furby and the new fur patterns for Furby in 1999.

VISUALS: Children waiting to see the new fur patterns for Furby in the exclusive Furby Shop at FAO. Original and new Furby costumes. BRINKS armored truck to deliver the new Furbys. Retirement party for the original Furby fur patterns. New Furby samples will be available for the media.

 

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Article is quoted from Tiger Electronics and is not edited in any way.
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